What are the pros and cons of outsourcing your tactical marketing?
Why would you outsource to people based in the Philippines?
What are the investment levels and how do they compare to resourcing from within the UK?
These are a flavour of the questions I enjoyed debating with @Dan Cookson, CEO of Growth-Assist, specialists in offshore marketing resource to help SME’s grow.
Dan also reflects on his journey and learning to become a generalist witth a broad range of skills.
